Campbell's work draws inspiration from the intersection of consumerism and folklore. It juxtaposes the ubiquitous Adidas emblem with the enigmatic allure of crop circles. This fusion of contemporary branding and mysterious phenomena reflects the pervasive nature of corporate symbols in our cultural landscape.

The artist's work relates to Pop Art's appropriation of commercial imagery. Its geometric precision echoes Minimalist tendencies, and the circular composition also evokes Kandinsky's spiritual approach to abstract forms. The painting's cool blue hues and intricate design make it visually arresting, sparking conversation about the intersection of commerce, art, and the unexplained.